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How to mentally prepare yourself for a swim race

You've put the hard effort in during those tough training sessions in the pool, but what about your preparation for race day itself? Getting yourself...
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How To Build Your Own Swimming Kit Bag In 7 Simple Steps

Choosing the right swimming equipment will play a vital role in improving your performances and smashing your targets over the coming season. Keeping your swimming...
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3 Training Fin Drills To Make You a Better Swimmer

Using swim training fins as part of your practice plan is a fantastic way of developing your technique, strength and speed in the water. Training...
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Missy Franklin Pens Emotional Swimming Retirement Letter

Five-time Olympic gold medallist Missy Franklin has announced her retirement from competitive swimming at the age of 23. Franklin was one of the sensations of...
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10 Best New Year’s Resolutions for Swimming Inspiration

It's that time of year where we all like to plan a fresh start. A time to look back at what went wrong over the...
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What is the fastest lane in swimming?

Most swimmers will know the feeling before a competition. You're huddled around the wall where the start sheets are pinned, frantically scanning to find your...
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Eight Gold Medals For Olivia Smoliga at 2018 SC Worlds

Olivia Smoliga played a starring role as the USA dominated the 2018 FINA Short Course World Swimming Championships in China. Smoliga claimed an unprecedented eight...
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10 Best Christmas Gifts for Swimmers Under £100

Are you looking to treat the swimmer in your family or friendship group this Christmas? If you're looking to give them the ultimate swimming treat,...
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Do Tech Suits Make You Faster?

The importance of tech suits - otherwise known as performance, competitive or racing swimsuits - has been one of the hottest topics of conversation in...
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6 Ways Swimmers Can Stop Goggles From Fogging Up

For swimmers, there are few things more frustrating than having your goggles steam up in the middle of a swim. In training, it can completely...
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10 Best Christmas Gifts for Swimmers Under £50

Have you set yourself an individual gift budget for your Christmas shopping this year? Many people like to set a limit of what they are...
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Why Is a Swimming Cool Down So Important?

There are plenty of swimmers who overlook the benefits of the warm down after swimming. This is perhaps understandable. If you have just spent a...
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13 Stretches to Help You Warm Up Before Swimming

Warming up your body before exercise is as important for swimming as it is in any sport. Stretching plays a key role in this process,...
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10 Best Christmas Gifts for Swimmers Under £25

Are you looking for inspiration to find the best small gifts and stocking-fillers for the swimmer in your family this Christmas? You don't have to...
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The Benefits of Using Compression Wear

Compression clothing has become hugely popular among professional and international sports stars in recent years, and swimmers are no exception. Some of the world's greatest...
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10 Top Christmas Gift Ideas for Swimmers

Choosing the right Christmas present for your family or friends is always a difficult decision that many people spend weeks mulling over. The last thing...
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2018 FINA World Cup: Vladimir Morozov and Sarah Sjöström win titles

Vladimir Morozov and Sarah Sjöström have been crowned winners of the 2018 FINA Swimming World Cup following the final leg of the series in Singapore...
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How Cherry Active benefits your swim nutrition plan

Making the most of your muscle recovery time is a vitally important part of training for any swimmer. No matter what the sport, the human...
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2018 FINA World Cup: Xu Jiayu world record in Tokyo

Xu Jiayu set a new 100m backstroke world record during the penultimate leg of the 2018 FINA Swimming World Cup in Tokyo at the weekend....
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Why elite swimmers choose the Speedo LZR Racer X

It is the tech suit of choice for many top Olympic gold medallists such as Missy Franklin, Nathan Adrian, Conor Dwyer and Pernille Blume, but...
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